How Cigar City Brewing Got Oskar Blues to Triple Its Acquisition Offer
Redner brewed 1,000 barrels of beer in his first year and had the goal of one day brewing 5,000 barrels. Apparently, Tampa Bay had a different idea—the company took off and, by 2015, Redner was brewing 55,000 barrels of beer.
Then Dale Katechis, owner of Oskar Blues Brewery, approached Redner about selling his company.
In this episode, you’ll learn:
- How Redner got Oskar Blues to triple their original offer.
- The surprising reason Redner decided to sell.
- How an equity rollover works.
- What you should look for in an advisor.
- The one thing Redner wished he had done differently during the negotiation.
- The definition of “swim to shore’ money.
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